As a consultant, I work with many In-House SEO teams with strategy and other issues that arise throughout the course of the year. One of the trends that we are seeing is that these In-House teams are having a hard time coming up with accurate traffic centered goals. Traffic is the base for many metrics [...]

Google Instant launched. It is a new always-on search experience where Google tries to complete your keyword search by predicting what keyword you are searching for. As you type more letters the search results change. Not seeing it yet? You can probably turn it on here (though in some countries you may also need to [...]

Every morning, aging copywriters are turning on their computers and facing a day writing search engine optimised copy for websites, online articles and blogs. It has only been about five years since broadband and social networking have exploded across the internet and suddenly everyone